Return on Investment
Why choose CCI?
Existing Coin Stores
Coins and Cards
Q: I can't find any prices for your products on the website, how can I get pricing?
A: All of CCI products are sold through a network of local distributors. Product pricing can be obtained through one of these resellers. If you need assistance locating a distributor near you please use the 'Locate a Distributor' tool or contact us either by phone or email. Our contact information is available in the 'Contact Us' tab at the top of the website.
Return on Investment
Q: I've heard that converting to a card system is expensive? How do I justify investing in a LaundryCard system?
A: It is true that the up front investment required to purchase a card system is significant. The good news is that the return on investment is easily justifiable, as well its very easy to calculate.
Investing in a LaundryCard system pays for it's many ways but the two simplest factors are 'penny incremental pricing' and 'float'. Penny incremental pricing basically allows store owners to vend machines in non quarter increments, so rather than vend a 30 pound washer at $3.25 vend it at $3.32. In this example, the small seven cent increase in vend price could equate to an extraordinary profit gain over the course of a month. Imagine raising all of your vend prices by $.07, the impact is very minimal to your customer but could have a tremendous positive impact on your bottom line. Try this calculation yourself with the free 'Business Profit Calculator' at the top right side of this page.
The second strong ROI factor is 'float'. Float refers to the amount of money that customers put onto their cards but have not yet spent. For example, a customer may add $20 to their card but only spend $18 on any given day. Customers realize that this remaining $2 will stay on their card and most will return to the store in a following week to use it. The key factor is that the store owner holds this value for the customer, multiply this across thousands of customers and the float can get substantial. There is always a percentage of cards that are lost, moved away, or forgotten about that goes directly to the store owner, but the most important factor is that the cards with unused balances on them represent a 'Loyalty' of returning customers. The float percentage varies from store to store but it is not uncommon for float to reach two to four percent of the stores gross machine sales. Take your gross annual sales and add four percent, sound good?
Q: I'm afraid that my customers will not understand this kind of technology, and that converting to card I will lose business.
A: This is a natural reaction some store owners have, making any significant change to any business can be a difficult decision. Our experience in the Laundromat industry extends past the 350+ LaundryCard installations we have performed, our founders have been in the Laundromat business for over 35 years.
As store owners ourselves we can empathize with operators and share our real world experiences. Our LaundryCard stores exist in all demographic profiles both in low and middle income areas. It's been our experience time and time again that the fear of customer acceptance is not an issue, most to all customers appreciate the added value and conveniences that a LaundryCard system provides.
The reality of the situation is that the Laundromat industry is actually behind the times in relation to technology. The Laundromat customers have been using this kind of technology in their daily lives for years, transit systems, phone cards, government assistance programs and don't underestimate who has a credit card. Next time you visit a fast food restaurant you can almost bet that they accept credit cards.
Customers are always looking for ways to maximize their dollar, likewise store owners are always looking for ways to attract and retain customers. LaundryCard fills both needs by giving store owners the tools to reward customers for their loyalty. Let us provide you with some references that can tell you in their words how LaundryCard was accepted in their store.
Why choose CCI?
Q: Why should I choose CCI? What makes LaundryCard special over other options that are available?
A: There are a few vendors to choose from when selecting a card system for your Laundry, there are many factors that make CCI and LaundryCard the best option...
1. Automation - LaundryCard is not just a 'Card System' its an 'Automation System', unlike other products that simply allow you to remove the quarters from a Laundromat, LaundryCard automates many aspects of the business. From employee time keeping to equipment service monitoring LaundryCard offers more features designed specifically around the Laundromat business than any other product on the market. Make sure you visit our Features page located in our Products section of the website to see a list of the unique features LaundryCard offers.
2. Focus - Laundromats are the only industry we service, LaundyCard was specifically designed for Laundromats. Other vendors offer solutions that were designed for other industries than 'ported' to work in a Laundromat. This focus means we are always looking for ways to improve the Laundromat experience from the store owners perspective and the Laundromat users.
3. Experience - Our founders have been involved in the Laundromat industry for over 35 years. As well, our founders actually own LaundryCard operated Laundromats! When you are working with CCI you can feel confident that the products we design and distribute have been tried and tested in our own stores. We often tell people that LaundryCard was built by store owners for store owners.
4. Support - The Laundromat business is not a 9-5 Monday through Friday business. In fact in most cases it's a Friday through Monday, 6-11 business! Laundromats are busiest on weekends and evenings, this should be no surprise to anyone. Thats why CCI provides technical support 365 days a year 24 hours a day. Our customer rave about our support, thats because we are available when they need us.
Q: I own an unattended store, can a LaundryCard system work in an unattended environment?
A: Yes, LaundryCard works great in both attended and unattended stores. In either case it's always a good idea to have someone onsite for some time once the system is first introduced. There may be a few more questions that may need to be answered as none of your customers will be familiar with the new system. Time and time again we see unattended Laundries do very well with LaundryCard, the key to this is the very simple user interface. The system utilizes a large touch screen monitor along with video and speech to instruct the customer in using the system. It's not uncommon to see Laundromat customers assist other customers who may have questions. We have some really great unattended Laundry owners that can offer you their experiences, call our sales department to learn more.
Existing Coin Stores
Q: Can I retrofit my existing coin store with a LaundryCard system?
A: Yes, almost any commercial washer or dryer can be converted to accept a LaundryCard reader in place of a coin drop or slide. In most cases retrofitting a store does not require that the business close and can be converted on slower days will minimal impact on your customers. Working with your LaundryCard distributor an appropriate plan can be assembled that fits both the needs of your customers and you.
Coins and Cards
Q: Can I install LaundryCard and still keep my coins?
A: No, There are many benefits of using LaundryCard in regards to the store owners operation. By continuing to accept coins along with card eliminates many of these benefits.
For example, penny incremental pricing is one of the huge advantages of installing a LaundryCard system. If you keep coins on the machines you will not be able vend your machines in penny increments and eliminating the largest return on investment factor. You will still have to collect coins from all of your machines and the card system will only be able to report to you the sales collected by card starts. You will have made a large investment on the card system with very little way to cost justify it.
The reason some store owners want to keep the coins is the fear that their customers will not accept the change. Our experience has shown that this is not the case and that these fears are not warranted. The best way to obtain a comfort level with a conversion is to speak with other store owners who have already made the switch. Contact CCI for references that can share with you in their own words their experiences with converting to LaundryCard.